Apple Marketing Chief Attacks Android One Day before Galaxy S IV Launch

Apple Marketing Chief Attacks Android One Day before Galaxy S IV Launch On Wednesday, Apple marketing chief, Phil Schiller, attacked Android just one day before Samsung is ready to launch the next flagship smartphone--Galaxy S IV. In an interview in the Wall Street Journal, Schiller said that Android delivered a fragmented, inconsistent user experience because Android devices were developed by so many different manufacturers. He also dismissed many Android smartphones as cheap knockoffs that are often given away to replace older feature phones. “When you take an Android device out of the box, you have to sign up to nine accounts with different vendors to get the experience iOS comes with,” Schiller said. “They don’t work seamlessly together.” What’s more, the Apple marketing chief put down the entire Android platform when he said, "Android is often given a (sic) free replacement for a feature phone and the experience isn't as good as an iPhone." And turning to the Samsung Galaxy S 4 specifically, Schiller said that it will launch with a year old OS (Android 4.1) that will need to be updated. "With their own data, only 16 percent of Android users are on year-old version of the operating system," Schiller said. "Over 50 percent are still on software that is two years old. A really big difference." The interesting thing is the timing of Schiller’s interview since it comes right before a major product launch by Apple’s biggest rival. And Apple executives don’t typically engage in public trash talking. Therefore, the purpose of Schiller seems very explicit. News from


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